Weekly Soapbox: Seven things I have learnt from big business
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Monday, July 20, 2009
Sunday, July 12, 2009
Topic Specific Search Engines from Google-why?
Wonder why Google is creating such Specific Search Engines.
Is it entering a new phase of transformation as a company?
Google is a synonym of search for today's generation and
personally I would like Google that way.Entering new
markets and loosing its start up vision might become
evil.I myself didn't like Google controlling
my computer when I downloaded Google Chrome.
Google Mac
Google Unix
Google Linux
Google Microsoft
Google Code Search
Is it entering a new phase of transformation as a company?
Google is a synonym of search for today's generation and
personally I would like Google that way.Entering new
markets and loosing its start up vision might become
evil.I myself didn't like Google controlling
my computer when I downloaded Google Chrome.
Google Mac
Google Unix
Google Linux
Google Microsoft
Google Code Search
Saturday, July 11, 2009
Let's make the web faster
Nice initiative by Google to make Web faster
Making Web faster
Speed up your webpage
Tools and Downloads
Making Web faster
Speed up your webpage
Tools and Downloads
Thursday, June 25, 2009
Friday, June 19, 2009
The Sphere of Influence of your Business
Marketing your Small Business is all about the Impact
you make to theprospective Client.
Its a mixture of 3 elements
1)Human interaction (friends,family ,coworkers and offline networks),
2)Traditional Media (TV,Radio,Newspaper,Magazines,Direct Mail,Signage)
3)New Media.(Website,Email,Search,Blogs,SMS,Pod casts).
These 3 ingredients are important part of the marketing
activity of anybusiness and I think that the marketing
budget should be equally divided among these 3 ingredients
to achieve the right amount of leads.
No wonder these days small businesses are spending huge
amount on New MediaMarketing and lacking in Traditional
Media.Recently I received more leads by devoting more
budget to Traditional media rather then New Media.
So I would still recommend all businesses too
research thoroughly before making your decision.
Things worth thinking about are
1)The geographical location of your Marketing Campaign for example is it just inner west Sydney or whole of NSW.
2) Your Marketing Budget for example if your are small business with small budget
3)How many leads can you handle-Do you have the resources to handle more leads
you make to theprospective Client.
Its a mixture of 3 elements
1)Human interaction (friends,family ,coworkers and offline networks),
2)Traditional Media (TV,Radio,Newspaper,Magazines,Direct Mail,Signage)
3)New Media.(Website,Email,Search,Blogs,SMS,Pod casts).
These 3 ingredients are important part of the marketing
activity of anybusiness and I think that the marketing
budget should be equally divided among these 3 ingredients
to achieve the right amount of leads.
No wonder these days small businesses are spending huge
amount on New MediaMarketing and lacking in Traditional
Media.Recently I received more leads by devoting more
budget to Traditional media rather then New Media.
So I would still recommend all businesses too
research thoroughly before making your decision.
Things worth thinking about are
1)The geographical location of your Marketing Campaign for example is it just inner west Sydney or whole of NSW.
2) Your Marketing Budget for example if your are small business with small budget
3)How many leads can you handle-Do you have the resources to handle more leads
Tuesday, May 5, 2009
Check how fast your website loads
I have recently found this website which is quite good if you want to know how fast your website,blog loads when some tries to open it.
Try this
Try this
Labels:
Small Business website Insights
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